OBJECTIVE :
Seeking assignments in B2B Marketing / Business Development with an organisation of repute, preferably in FMCG / Banking / Telecom sector
SYNOPSIS :
An ardent learner pursuing PGDM (Marketing & Finance) from Viswanadha Business School, Vizag.
Possess nearly 2 years’ valuable experience in the areas of Rural Marketing & Project Coordination.
Adroit in conducting research to identify opportunities and integrating / embedding Corporate Social Responsibility into business processes.
Knowledge of handling creation of various information exchange materials and deciding the “What, How, Where & When” of communication / awareness mediums.
Possess sound knowledge & understanding of Market Research, Market Development, Competitive Analysis, Market Intelligence and Product Development, through academic curriculum and live projects.
A keen communicator having sound organisational & interpersonal skills with the ability to relate to people across all hierarchical levels in the organisation.
ACADEMIC CREDENTIALS :
2011 PGDM (Marketing & Finance) from Viswanadha Business School, Vizag. (AICTE Approved).
2007 B.A. (Economics Hons.) from Aeronautics College, Koraput, Berhampur University.
2004 12th from Laxmipur College, Koraput, C.H.S.E. Board, Orissa.
2002 10th from Govt High School,kakiriguma, Koraput, B.S.E., Orissa.
PROFESSIONAL EXPE
RIENCE :
SHED (Society For Health Education and Development), Rayagada,
Rural Marketing Coordinator
KEY DELIVERABLES :
Interfacing with rural people to create awareness for the organisation & building image for gaining credibility & spreading awareness on various ongoing developmental programmes.
Coordinating various aspects of the projects including marketing activities.
Assisting Marketing Team in executing all communication activities, public relations including market research, marketing materials, client communications, direct mail, marketing campaigns and press releases, etc.
Creating key messages for all audiences to communicate core message of the rural programmes.
Mapping appropriate areas as per the aim of various programmes and ensuring that the right audience is targeted.
NOTABLE ATTAINMENTS :
Coordinated & handled marketing functions for the following key projects :
Government Facility
Loan Facility
Livelihood Programme
Health Programme
SUMMER INTERNSHIP :
Title : A Study on “Working Capital Management” with Special Reference to Hindustan Aeronautics Ltd., Koraput
Organisation : Hindustan Aeronautics Ltd., Koraput
Duration : 60 Days (Individual)
IT FORTE :
MS Office (Word, Excel & PowerPoint) Windows / MS DOS Internet Applications
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